Middle East Communication Networks is the overall managing/holding company for several key advertising, marketing and media companies in the Middle East.
The Promoseven Network which includes Fortune Promoseven
and Albert Promoseven is the largest advertising agency
network in the region is a key part of MCN. Promoseven
has offices in 18 countries, and has agency brands including
Fortune Promoseven, Albert Promoseven, Fortune Promoseven
McCann and Rawan Promoseven.
Other companies within the MCN fold include Universal
Media (previously known as UM7) a leading media
buying, planning and media architecture development
company, and LOWE MENA a brand that’s well
known in the region for its creative output and its
‘high value ideas. Both Universal Media and Lowe
have multiple offices across the region.
Momentum which is the demand activation and
retail specialized agency is also part of the MCN network.
Momentum has several offices across the region, and
is known as Momentum Seven in Dubai.
MCN also includes Weber Shandwick (Public Relations), Promoseven Relationship Marketing, Brandbeat, Initiative, Magna Global, Magna Entertainment, HIT, Sadaf and Innovations. There are a total of 68 different agency offices in 20 cities, across 18 countries under the MCN banner.
MCN is headed by Fadi Salameh, President and CEO, Peter
Davies, is the Chief Operating Officer. Mohamad Haidar
is the CFO. MCN is part of the Inter Public Group (IPG)
the world's leading advertising agency network.
The MCN Head Office is in Dubai, UAE. MCN may be contacted for enquiries on info@mcnholding.com.
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